People get tired of work, work, work. Endless weeks of the same old work grinds people down, but a contest can create a whole new surge of energy. In management, you can’t build your business with contests alone–just as you can’t be healthy if you only eat dessert—but they can sure add a lot of excitement. While contests will only serve as a temporary booster shot for production, they create the opportunity for two big changes to occur that can create bigger production numbers permanently. This is a powerful management tool you’ll want to understand and use.
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